The School of Business organized a workshop that was held on Friday, March 8, 2019 at LIU- Beirut Campus entitled “The Building and Leveraging Your LinkedIn Profile Workshop”. The workshop was conducted by Mr. Ali Abbani and Mr. Mahmoud El Karout from Aie Serve.
This practical, hands-on workshop demonstrated how to use the world’s largest business network to get the attention of recruiters, potential employers and business prospects. Students saw how LinkedIn can help them to enhance their personal brand and promote their expertise.
The coaches taught the students how to create a profile that can be easily marketed, and how to choose proper keywords and place them effectively to show up in searches. Additionally, students were taught how to manage their profile and account settings, how to leverage endorsements, recommendations, status updates, and group memberships, and how to dominate searches.
Finally, students were asked to evaluate the experience using a Google forms evaluation link. Two of the participants - chosen randomly - received a gift.
At the end of the workshop, the provost, Dr. Ali Tarabay handed students participation certificates signed by Aie serve Coordinator Ms. Natasha Ghawi and School of business Dean Dr. Farid Abdallah.