FUNCTIONS

• Advises on internal and external constituency relations, public relations, marketing and communications.
• Directs, coordinates and integrates the strategic communications, marketing, and public relations functions of the University into a cohesive effort that conveys a consistent message in support of the University’s mission, strategic goals, and objectives.
• Develops and implements internal communication programs to promote transparency and awareness within the University community of important initiatives and developments.
• Interacts effectively with members of the media as the University spokesperson and represents the University to the press on public relations matters.
• Advises on public relations approach in dealing with potentially sensitive issues.
• Produces program brochures, material promoting special events (programs, leaflets, posters and invitations), and handbooks.
• Organizes and hosts special cultural, academic, and intellectual events during academic year to establish, create, and maintain a positive public image.
• Leads the University’s efforts to assess, monitor, manage, and respond to issues that place the University in the public eye.
• Manages coverage of campus events and special functions and maintains their respective archives.
• Supervises and coordinates the Alumni and Career Services Units